0417 | Rita Gunther McGrath

Published on August 19, 2013. Updated on November 30th, 2023.

0417 | Rita Gunther McGrath

Rita Gunther McGrath, a Professor at Columbia Business School, is a globally recognized expert on strategy in uncertain and volatile environments. Her thinking is highly regarded by readers and clients who include Pearson, Coca-Cola Enterprises, General Electric, Alliance Boots, and the World Economic Forum. She is the author of The End of Competitive Advantage: How to Keep Your Strategy Moving as Fast as Your Business. In this interview, we discuss the end of sustainable competitive advantage and a the new strategy playbook for establishing a transient advantage.

Listen below or subscribe via iTunes.

This podcast is supported by Audible.com. Get a free audiobook just for trying it at www.audibletrial.com/lead.

HOME_AboutDavidBurkus

About the author

David Burkus is an organizational psychologist, keynote speaker, and bestselling author of five books on leadership and teamwork.

Learn More

Recommended Reading

0612 | Nilofer Merchant

Nilofer Merchant is the Jane Bond of Innovation. From working with Steve Jobs at Apple, to defeating Microsoft in an epic industry battle, to advising the C-Suites of GE, IBM, Logitech and more, Merchant brings a world-class pedigree to her work. You’ve probably seen her byline and ideas in publications like the Harvard Business Review, […]

0621 | Josh Davis

Josh Davis, Ph.D., is the director of research and lead professor at the NeuroLeadership Institute, a global institute dedicated to synthesizing scientific research and guiding its use in the business and leadership domains. He has taught at Columbia University, New York University, and Barnard College of Columbia University. He is the author of Two Awesome […]

0107 | Michael Lee Stallard

Michael Lee Stallard and Jason Pankau are co-founders of E Pluribus Partners. They are also co-authors of Fired Up or Burned Out. In this podcast, they make a compelling case for why the next competitive advantage is engaged employees and explain how to build the connection culture that engages them. 0:00 Introduction 4:00 What is […]

Scroll to Top