0509 | Kathy Cramer

Published on April 28, 2014. Updated on November 30th, 2023.

0509 | Kathy Cramer

Dr. Kathy Cramer is the author of Lead Positive: What Highly Effective Leaders See, Say, and Do. A psychologist by training, she created and has dedicated her life to asset-based thinking (ABT), a way of looking at the world that helps leaders, influencers, and their teams make small shifts in thinking to produce extraordinary impact. As a business consultant, she has worked with clients such as DuPont, Prudential Real Estate, Starbucks, and Microsoft, as well as many educational and nonprofit organizations. In this interview, we discuss the importance of thinking positive…and why that’s more than just blinded optimism.

Listen below or subscribe via iTunes or Stitcher.

This podcast is supported by Audible.com. Get a free audiobook (including The Myths of Creativity) just for trying it at www.audibletrial.com/lead.

HOME_AboutDavidBurkus

About the author

David Burkus is an organizational psychologist, keynote speaker, and bestselling author of five books on leadership and teamwork.

Learn More

Recommended Reading

0620 | Susan Fowler

Susan Fowler is the author of Why Motivating People Doesn’t Work…And What Does. She is the lead developer of The Ken Blanchard Company’s Optimal Motivation program, which has been implemented worldwide. In this interview, we discuss strategies for optimal motivation and what Maslow’s hierarchy won’t tell you about motivation. Listen below or follow via iTunes or Stitcher. This […]

0713 | How Tiny Clues Yield Huge Insights with Martin Lindstrom

Martin Lindstrom is the bestselling author of Buyology and one of the world’s foremost marketing consulting. His new book, Small Data, argues that it’s the tiny clues (not the big data conclusions) that yield breakthrough insights. In this interview, we discuss small data, how a boyhood Martin once got sued by LEGO, and why he […]

0803 | How to Create a Culture of Innovation with Soren Kaplan

Soren Kaplan is the author of the best-selling and award-winning book Leapfrogging, an affiliated professor at the Center for Effective Organizations at USC’s Marshall School of Business, a contributing writer for Fast Company, a leading keynote speaker, and the founder of InnovationPoint. As a leading expert in disruptive innovation, innovation culture, and strategic change, he […]

Scroll to Top