0733 | Why Only Is Better Than Best with Srinivas Rao

Published on October 4, 2016. Updated on November 30th, 2023.

0733 | Why Only Is Better Than Best with Srinivas Rao

Srinivas Rao uses the internet to make things, and leads a creativity and innovation revolution while he does. Rao is the author of Unmistakeable and the founder of the Unmistakeable Creative podcast, where he’s interviewed over five hundred creative people. Former guests on the show include Seth Godin, Elle Luna, Tim Ferriss, Gretchen Rubin, Simon Sinek, Adam Grant, and Danielle LaPorte. In this episode, we discuss why being the only in a niche is better than being the best.

[Listen in iTunes] [Listen on Stitcher]

In This episode, You’ll Learn:

  • Why being unmistakeable is the only strategy left
  • How to use deliberate practice to grow your skills
  • Why grit is a must for creating unmistakeable work

Resources Mentioned In This Episode:

Enjoy This Episode?
If you enjoyed the show, please rate it on iTunes or Stitcher and write a brief review. That would really help get the word out and raise the visibility of the show.

HOME_AboutDavidBurkus

About the author

David Burkus is an organizational psychologist, keynote speaker, and bestselling author of five books on leadership and teamwork.

Learn More

Recommended Reading

0705 | Creating an Environment That Energizes Everyone with Shawn Murphy

Shawn Murphy is CEO and founder of Switch & Shift, an organization dedicated to the advancement of human-centered organizational practices and leadership. He is the author of The Optimistic Workplace. In this interview, Shawn and I discuss why our best work is the product of a positive environment and how to build that environment. [Listen […]

0510 | Les McKeown

Les McKeown is the author of Do Lead: Share your vision. Inspire others. Achieve the Impossible. Les McKeown is the President and CEO of Predictable Success, a leading advisor on leadership and organisational development. He has started over 40 companies in his own right, and was the founding partner of an incubation consulting company that […]

0814 | Unleash Your Team’s Productive Power with Michael Mankins

Michael C. Mankins is a partner in Bain & Company’s San Francisco office and a leader in the firm’s Organization practice. He is also a senior member of Bain’s Strategy and Industrial Goods & Services practices. Much of his work has focused on the strategic and organizational initiatives that drive performance and long-term value. He is the […]

Scroll to Top