0733 | Why Only Is Better Than Best with Srinivas Rao

Published on October 4, 2016. Updated on November 30th, 2023.

0733 | Why Only Is Better Than Best with Srinivas Rao

Srinivas Rao uses the internet to make things, and leads a creativity and innovation revolution while he does. Rao is the author of Unmistakeable and the founder of the Unmistakeable Creative podcast, where he’s interviewed over five hundred creative people. Former guests on the show include Seth Godin, Elle Luna, Tim Ferriss, Gretchen Rubin, Simon Sinek, Adam Grant, and Danielle LaPorte. In this episode, we discuss why being the only in a niche is better than being the best.

[Listen in iTunes] [Listen on Stitcher]

In This episode, You’ll Learn:

  • Why being unmistakeable is the only strategy left
  • How to use deliberate practice to grow your skills
  • Why grit is a must for creating unmistakeable work

Resources Mentioned In This Episode:

Enjoy This Episode?
If you enjoyed the show, please rate it on iTunes or Stitcher and write a brief review. That would really help get the word out and raise the visibility of the show.

HOME_AboutDavidBurkus

About the author

David Burkus is an organizational psychologist, keynote speaker, and bestselling author of five books on leadership and teamwork.

Learn More

Recommended Reading

0201 | US Naval Academy

Siddhartha Herdegen is the Assistant Chair of Leadership, Ethics and Law at the United States Naval Academy in Annapolis, Maryland. In this podcast, we discuss the methods and challenges of developing leadership among the midshipmen of the Naval Academy. Referenced Resources US Naval Academy Principles of Failure

0716 | The Market Value of Leaders with Dave Ulrich

Dave Ulrich is the Rensis Likert Collegiate Professor of Business Administration at the Ross School of Business, University of Michigan, and a partner at the RBL Group consulting firm. He is the author the new book The Leadership Capital Index, which proposes a Moody’s or Standard and Poor’s type rating for leadership. In this interview, […]

0204 | Todd Dewett

Todd Dewett, Ph.D., is a tenured Professor of Management in the Raj Soin College of Business at Wright State University. He is also a noted speaker and consultant on leadership and management. In this interview, we talk to Todd about the various projects he has underway, including his new book The Little Black Book of […]

Scroll to Top