By:
Alexander Osterwalder is an entrepreneur, speaker, and business model innovator. In their book, Business Model Generation, he and Professor Yves Pigneur revealed the Business Model Canvas, a practical tool to visualize, challenge and re-invent business models. In this interview, we talk about the need for visual business tools, business model strategy, and why good leaders build a portfolio of business models in their organizations.
Listen below or subscribe via iTunes.
This podcast is supported by Audible.com. Get a free audiobook just for trying it at www.audibletrial.com/lead.
About the author
David Burkus is an organizational psychologist, keynote speaker, and bestselling author of five books on leadership and teamwork.
This is a marvelous tool and very innovative scheme for strategic planning.
Tks, Mike
Glad you liked it Mike. It took awhile to get Alex on the podcast but it was well worth the wait.
I have used the Business Model Canvas extensively in combination with other tools and tecniques and find it useful, practica and easy to work with. One of my clients reported a 103% top line increase 12 months after such a process. They are Business Model Canvas converts as a result
Those are awesome results, but this is an awesome tool. Thanks Itha!