0733 | Why Only Is Better Than Best with Srinivas Rao

Published on October 4, 2016. Updated on November 30th, 2023.

0733 | Why Only Is Better Than Best with Srinivas Rao

Srinivas Rao uses the internet to make things, and leads a creativity and innovation revolution while he does. Rao is the author of Unmistakeable and the founder of the Unmistakeable Creative podcast, where he’s interviewed over five hundred creative people. Former guests on the show include Seth Godin, Elle Luna, Tim Ferriss, Gretchen Rubin, Simon Sinek, Adam Grant, and Danielle LaPorte. In this episode, we discuss why being the only in a niche is better than being the best.

[Listen in iTunes] [Listen on Stitcher]

In This episode, You’ll Learn:

  • Why being unmistakeable is the only strategy left
  • How to use deliberate practice to grow your skills
  • Why grit is a must for creating unmistakeable work

Resources Mentioned In This Episode:

Enjoy This Episode?
If you enjoyed the show, please rate it on iTunes or Stitcher and write a brief review. That would really help get the word out and raise the visibility of the show.

HOME_AboutDavidBurkus

About the author

David Burkus is an organizational psychologist, keynote speaker, and bestselling author of five books on leadership and teamwork.

Learn More

Recommended Reading

0721 | The Truth About The 10,000 Hour Rule with Anders Ericsson

Anders Ericsson is the world’s foremost expert on expertise and the author of Peak: Secrets From The New Science of Expertise. He is a Conradi Eminent Scholar and professor or psychology at Florida State University. His work has been written about in great books like Malcolm Gladwell’s Outliers and bestsellers like Moonwalking with Einstein and […]

0714 | How Superbosses Master The Flow of Talent with Sydney Finkelstein

Sydney Finkelstein is the Steven Roth Professor of Management at the Tuck School of Business at Dart­mouth College and the di­rector of Tuck’s Center for Leadership. He is consistently voted one of the top thinkers in management by Thinkers50. In this episode, we discuss what he calls “SuperBosses” (also the title of his new book), […]

0424 | Jennifer Anastasoff

As part of the pre-order campaign for my new book, I interviewed two individuals profiled in The Myths of Creativity as part of special, advance episodes of LDRLB. Today, we’re releasing the first of those two interviews to our entire audience. Jennifer Anastasoff is the head of an amazing organization called Fuse Corps, which places […]

Scroll to Top