0733 | Why Only Is Better Than Best with Srinivas Rao

Published on October 4, 2016. Updated on November 30th, 2023.

0733 | Why Only Is Better Than Best with Srinivas Rao

Srinivas Rao uses the internet to make things, and leads a creativity and innovation revolution while he does. Rao is the author of Unmistakeable and the founder of the Unmistakeable Creative podcast, where he’s interviewed over five hundred creative people. Former guests on the show include Seth Godin, Elle Luna, Tim Ferriss, Gretchen Rubin, Simon Sinek, Adam Grant, and Danielle LaPorte. In this episode, we discuss why being the only in a niche is better than being the best.

[Listen in iTunes] [Listen on Stitcher]

In This episode, You’ll Learn:

  • Why being unmistakeable is the only strategy left
  • How to use deliberate practice to grow your skills
  • Why grit is a must for creating unmistakeable work

Resources Mentioned In This Episode:

Enjoy This Episode?
If you enjoyed the show, please rate it on iTunes or Stitcher and write a brief review. That would really help get the word out and raise the visibility of the show.

HOME_AboutDavidBurkus

About the author

David Burkus is an organizational psychologist, keynote speaker, and bestselling author of five books on leadership and teamwork.

Learn More

Recommended Reading

0504 | William Cohen

Dr. William Cohen is the president of the California Institute of Advanced Management and the first graduate of Peter Drucker’s executive PhD program. He is the author of The Practical Drucker: Applying the Wisdom of the World’s Greatest Management Thinker. In this interview, we talk about rules for engagement, how to promote the right people, […]

0735 | How To Focus In A Distracted World with Cal Newport

Cal Newport is a writer and an assistant professor of computer science at Georgetown University. He also runs the popular website Study Hacks: Decoding Patterns of Success. He is the author of Deep Work and So Good They Can’t Ignore You. In this interview, we discuss why deep work creates all the value and how […]

0103 | Michael Petty

Michael Petty is the managing partner of North Star Partners, a firm that assists companies in the areas of leadership development, strategic thought and application, and financial stewardship. 0:00 Introduction 1:26 What is strategic thinking? 2:30 How does strategic thinking differ from strategic planning? 4:40 What role does visual analysis play in strategic thinking? 11:54 […]

Scroll to Top