0409 | Two Strategy Questions That Matter

0409 | Two Strategy Questions That Matter

Strategy is a heavy topic. Either it requires a seemingly infinite time commitment, or it is easily mistaken for an organizational vision or (perhaps worse) a short-term operational plan. If you’re trying to build a solid strategy, then there are a number of resources you can draw from. No matter what tools you use, ultimately you’re strategy has to answer two questions, brilliantly posed by Roger Martin and A.G. Lafley: “Where will we play?” and “How will we win?”

Listen below or subscribe via iTunes.

This podcast is supported by Audible.com. Get a free audiobook just for trying it at www.audibletrial.com/lead.

HOME_AboutDavidBurkus

About the author

David Burkus is an organizational psychologist, keynote speaker, and bestselling author of five books on leadership and teamwork.

5 thoughts on “0409 | Two Strategy Questions That Matter”

  1. HI DAVE:

    EXCELLENT INFORMATION , AS ALWAYS !!

    COULD YOU PLEASE INCLUDE THE BLUE OCEAN STRATEGY IN A FUTURE COMMENT ?

    I LOVE THAT TACTIC AND IT REALLY WORKS. REGARDS, MIKE

  2. David:

    I must congratulate you. That is a really thoughtful, insightful description of the core concepts of the book with lots of unique value added from you. Nicely done.

    Roger Martin

    1. Roger, Thanks so much. I am a big fan of your work every since the Design of Business. Keep up the great writing and I’ll keep writing about it.

Comments are closed.

Recommended Reading

0712 | How to Build a High Performing Culture

Nee Doshi and Lindsay McGregor are partners in life, work, and writing. The are the founders of the consulting firm Vega Factor and authors of Primed to Perform. In this interview, we dive deep into culture, systems, and motivation. We define TOMO and outline how the science of motivation can help build high performing cultures. […]

0506 | Shawn Hunter

Shawn Hunter is the author of Out Think: How Innovative Leaders Drive Exceptional Outcomes. Shawn is Executive Producer & Vice President for Leadership Development Channel at Skillsoft. For over a decade Hunter has interviewed, collaborated with, and filmed, hundreds of leading business authors, executives, and business school faculty in an effort to assemble video learning […]

0408 | Keith Sawyer

Dr. Keith Sawyer is the author of the new book Zig Zag: The Surprising Path to Greater Creativity. He is one of the world’s leading scientific experts on creativity and innovation. In his first job after graduating from MIT, he designed videogames for Atari. He then worked for 6 years as a management consultant in […]

Scroll to Top