0409 | Two Strategy Questions That Matter

0409 | Two Strategy Questions That Matter

Strategy is a heavy topic. Either it requires a seemingly infinite time commitment, or it is easily mistaken for an organizational vision or (perhaps worse) a short-term operational plan. If you’re trying to build a solid strategy, then there are a number of resources you can draw from. No matter what tools you use, ultimately you’re strategy has to answer two questions, brilliantly posed by Roger Martin and A.G. Lafley: “Where will we play?” and “How will we win?”

Listen below or subscribe via iTunes.

This podcast is supported by Audible.com. Get a free audiobook just for trying it at www.audibletrial.com/lead.

HOME_AboutDavidBurkus

About the author

David Burkus is an organizational psychologist, keynote speaker, and bestselling author of five books on leadership and teamwork.

5 thoughts on “0409 | Two Strategy Questions That Matter”

  1. HI DAVE:

    EXCELLENT INFORMATION , AS ALWAYS !!

    COULD YOU PLEASE INCLUDE THE BLUE OCEAN STRATEGY IN A FUTURE COMMENT ?

    I LOVE THAT TACTIC AND IT REALLY WORKS. REGARDS, MIKE

  2. David:

    I must congratulate you. That is a really thoughtful, insightful description of the core concepts of the book with lots of unique value added from you. Nicely done.

    Roger Martin

    1. Roger, Thanks so much. I am a big fan of your work every since the Design of Business. Keep up the great writing and I’ll keep writing about it.

Comments are closed.

Recommended Reading

0206 | Mitchell Kusy

Dr. Mitchell Kusy, an international consultant, has worked internally in several organizations including American Express Financial Advisors as head of leadership development. He is a full professor in the Ph.D. Program in Leadership & Change at Antioch University. He is the co-author of The Little Book of Leadership Development. In this podcast, we discuss the […]

0816 | The Art and Practice of Breakthrough Thinking with Judah Pollack

Judah Pollack is an author and speaker. He has worked with everyone from US Army Generals and Special Forces to non-profit founders and social good pioneers. A regular speaker at Berkeley’s Haas School of Business, Judah engages people in asking what does it mean to be human? In this interview, we dive deep into how […]

0607 | Ray Fisman & Tim Sullivan

Ray Fisman and Tim Sullivan are the authors of newly updated and paperback edition of The Org: The Underlying Logic of the Office. Fisman is the Lambert Family Professor of Social Enterprise at Columbia Business School. Tim Sullivan is the editorial director of Harvard Business Review Press. In this interview, we discuss why even illogical seeming organizational […]

Scroll to Top